Optical Shift

Optical Shift
Conventional desk lamps rely on moving arm and tilting head to direct light to desired area. Such mechanisms result in a complicated appearance and loose head that falls down upon usage.
We took a different approach and came up with patented optical shift technology, which enables minimalistic design without visible hinges or wires. It not only creates a clean and modern look but also helps dissipate heat from the LED light source by providing a solid thermal connection to the extruded aluminum arm of the lamp. The control stick made of diecast zinc eliminates needs for touching the hot aluminum surface when adjusting light position.
No tilting required anymore.